Marketing Director for the Choose Again Retreat Center in Costa Rica
We are seeking an experienced marketing director to join our Retreat Center team. This is a once-in-a-lifetime opportunity to be immersed in a program wholly dedicated to self-transformation. You will not only find a deeper connection with yourself but also contribute to life-changing organisation serving individuals from around the world.
Engagement Details |
We are looking to fill a long-term, part-time position, requiring a minimum year-long commitment. The initial phase of the work will involve a 4-6 month stay at our centre in Costa Rica, after which you will be working remotely, with visits to the centre as needed.
Immersion phase (4-6 months)
At the heart of this is a 4-6-month immersion stay at our residential healing center in Costa Rica.
Your time at the centre will allow you to become intimately familiar with Choose Again’s program and approach to healing. You will have a chance to meet and engage with our counsellors on a daily basis, interact with our clientele and witness the transformative power of our work firsthand.
You will be expected to begin your marketing work while onsite, and will have a shared office space for working.
You will be given private accommodations at the centre, with private, ensuite bathroom. You will participate in meals at the Centre, which include three healthy, locally-sourced buffet meals a day.
For this phase of the job you will receive a monthly stipend.
Remote phase (ongoing)
After your time at the centre, you will continue to work with us remotely, with the flexibility to return to the center as needed.
In this phase of the work we will offer you a performance-based pay agreement, unlimited access to our online programs, and the opportunity to work privately with our counselling staff, including with our founder, Diederik Wolsak.
Immersion phase (4-6 months)
At the heart of this is a 4-6-month immersion stay at our residential healing center in Costa Rica.
Your time at the centre will allow you to become intimately familiar with Choose Again’s program and approach to healing. You will have a chance to meet and engage with our counsellors on a daily basis, interact with our clientele and witness the transformative power of our work firsthand.
You will be expected to begin your marketing work while onsite, and will have a shared office space for working.
You will be given private accommodations at the centre, with private, ensuite bathroom. You will participate in meals at the Centre, which include three healthy, locally-sourced buffet meals a day.
For this phase of the job you will receive a monthly stipend.
Remote phase (ongoing)
After your time at the centre, you will continue to work with us remotely, with the flexibility to return to the center as needed.
In this phase of the work we will offer you a performance-based pay agreement, unlimited access to our online programs, and the opportunity to work privately with our counselling staff, including with our founder, Diederik Wolsak.
About Choose Again
Choose Again is a not-for-profit organization based in Canada that operates a retreat center in Costa Rica. We address mental wellness challenges such as anxiety, depression, addictive patterns, and lack of purpose. We have shown thousands how to break free from negative patterns through our transformative Six Steps to Freedom Process, a unique self-awareness method developed by our founder, Diederik Wolsak RPC MPCP.
Our center offers 10-day workshop beginning every two weeks. These are intimate events, with maximum 10 participants offering almost an 1-1 ratio of staff to clients. This ensures a powerfully transformative experience t all who come.
Choose Again also offers powerful online programs designed to support our clients in integrating their experience and continuing their healing journey after returning home. This provides a comprehensive healing program that includes both in-person retreats and accessible online offerings.
What You Will Do
In this role, you will take the lead (and also engage “hands-on”) in advancing our marketing initiatives to reflect the true value of our life-transforming programs. While primarily working independently, you will have a small budget, with the flexibility to recruit external professionals as needed and within budget. You will also collaborate with the therapeutic and teaching staff at the center, many of whom can contribute to various marketing initiatives.
Your responsibilities will include:
Required skills:
In this role, you will take the lead (and also engage “hands-on”) in advancing our marketing initiatives to reflect the true value of our life-transforming programs. While primarily working independently, you will have a small budget, with the flexibility to recruit external professionals as needed and within budget. You will also collaborate with the therapeutic and teaching staff at the center, many of whom can contribute to various marketing initiatives.
Your responsibilities will include:
- Developing and executing a comprehensive marketing plan that encompasses both our retreats and online programs.
- Overhauling our website to enhance user experience and reflect our brand.
- Creating email funnels
- Managing social and search-ad campaigns
- Engaging in SEO
- Managing social media platforms and creating engaging content.
- Producing high-quality marketing materials.
- Organizing promotional campaigns and events.
- Collaborate with staff at the center, helping to identify relevant skills, and strengths and effectively coordinate their contribution to our marketing initiatives.
- Optimize our sales processes to enhance client conversion rates and improve overall efficiency.
Required skills:
- Proven experience in sales & marketing.
- Strong understanding of the marketing landscape for small businesses, especially for retreat centers and/or for businesses in the mental wellness field.
- Ability in copywriting, graphic design, and video editing.
- Experience in creating marketing funnels and automated email systems.
- Leadership capabilities to effectively coordinate and develop team efforts.
- Experience in sales and client engagement, with a focus on understanding client needs and providing tailored solutions.
- Strong analytical skills to evaluate and optimise sales processes for improved performance.
The most important requirement for this role is a genuine interest in self transformation and healing.
We seek to hear from individuals who are open to work on themselevs, to explore new potentials and embracing the challenges of transcending old patterns and self-limiting beliefs.
We seek to hear from individuals who are open to work on themselevs, to explore new potentials and embracing the challenges of transcending old patterns and self-limiting beliefs.
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